
This project was based on a concept that originated with my clever parents. They thought it would be nice if my dad could have some casual calling cards that he could hand out when the occasion called for something a little more lighthearted and personal than a formal business card. Because my dad is such a dapper fellow, their idea was that the card would have a suit illustration on one side, with his contact info on the reverse. Taking advantage of moo’s multiple-design card printing, we thought the tie patterns and colors could vary per card. Oh, fun! I came up with nine different variations on the suit design, with various colors, tie patterns, and pocket square shapes:



For the front of the card, I went with a simple, old-fashioned, classic design with a monochromatic color palette. I used the typeface Le Havre Rounded for the text.

As usual, moo’s printing came out very well and the process was straightforward and easy. Thanks, moo! My dad was really pleased with the results, as am I.